September 11, 2011

LANE CRAWFORD A/W 2011 CAMPAIGN LAUNCH: DAY 2



LANE CRAWFORD
A/W 2011 CAMPAIGN

PHOTOGRAPHYMERT ALAS AND MARCUS PIGGOTT
STYLEMARIE-AMÉLIE SAUVÉ
ART DIRECTION : CHRISTOPHER SIMMONDS
MAKEUPLUCIA PIERONI
HAIR: ANTHONY TURNER


It takes a special brand to capture the essence of the world’s fastest growing luxury market, but that is exactly what Lane Crawford has done with their latest campaign. Utilizing five of China’s premier models: Liu WenShu Pei,Fei Fei SunMing Xi & Xiao Wen Ju in sleek images by Mert and Marcus, the ads create an edgy yet understated vision of fall’s fashions and the trend conscious Lane Crawford consumer. Premiering exclusively on Models.com the new images and accompanying behind the scenes video, showcase the incredible work of an unforgettable team that includes Marie-Amélie SauvéLucia Pieroni & Anthony Turner.


DAY 2: 2nd campaign photo
DAY 1: 1st campaign photo + exclusive backstage video below.
Stay tuned to Models.com during New York fashion week for even more exclusive campaign images and special models.com feature stories with each of the campaign’s stars!

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